Using Social Media to Recruit Students

Marketing flyers are a great way to spread the word about your upcoming Safe Sitter® classes. This service is free to you as a Registered Provider and the flyers are sent to your inbox immediately. (To create a marketing flyer, visit Marketing Request Form.)

Another marketing tool found in the Instructor Resources section of safesitter.org is promotional images. You’ll find more than twenty images for you to use to promote your Safe Sitter® classes on your social media accounts.

Before you start posting, take a look at your social media analytics and determine the demographics of your audience. If you have a fan base that is mostly teens, create your marketing messages to speak directly to the teens. If you tend to have more parents interacting with your brand on social, direct your messages to speak to them.

Promotional Image

Post for Teens

Post for Parents

Are you ready to start staying home alone for short periods of time? Take a Safe Sitter class on [date]. You’ll learn the life and safety skills you need to show your parents you’re ready to handle any situation that may come up when they aren’t home.

[Insert link or registration instructions.]

Do you feel comfortable leaving your young teen home alone – even for short periods of time? Register him for our upcoming Safe Sitter class on [date and time] and know he’s ready to handle any situation that may come up when you aren’t home.

[Insert link or registration instructions.]

Are you ready to start earning some money by babysitting? Sign up for our next Safe Sitter class on [date] and learn the everything you need to know to start babysitting. (You’ll even learn how to get paid!)

[Insert link or registration instructions.]

Is your young teen ready to start earning money? Register her for our upcoming Safe Sitter class on [date and time] to learn the safety skills she needs for herself and the children she is watching.

[Insert link or registration instructions.]

Do you love watching your little brother and think you might want to start babysitting to earn some extra money? If so, you need to take our next Safe Sitter class on [date]. Classes fill up quickly, so ask your parent if you can sign up today!

[Insert link or registration instructions.]

Are you ready for your young teen to start watching his younger siblings but you aren’t sure if he’s ready? Register him for our upcoming Safe Sitter class on [date and time] and have peace of mind that he’s ready!

[Insert link or registration instructions.]

Yes, you’ll learn to be a great babysitter in a Safe Sitter class, but you’ll also have a ton of fun and make some new friends. Ask your parent to sign you up for our next class on [date]. (Classes fill up quickly, so don’t wait to ask!)

[Insert link or registration instructions.]

Do you have children in grades 6, 7, or 8? Make sure they are ready for anything that comes their way when you’re not around. Sign them up for our upcoming Safe Sitter class on [date and time]. Register early as classes fill quickly!

[Insert link or registration instructions.]

(Do not use this image if marketing directly to potential students.)

Sign your child up for our upcoming Safe Sitter class on [date and time]. The class is full of fun activities and role-playing exercises. Students even get to use CPR manikins to practice choking rescue. Register early as classes fill quickly!

[Insert link or registration instructions.]

Sign up for our upcoming Safe Sitter class on [date and time]. You’ll learn life-saving skills such as how to rescue someone who’s choking, and helpful information like what to do if there is severe weather. Register early as classes fill quickly!

[Insert link or registration instructions.]

Sign your child up for our upcoming Safe Sitter class on [date and time]. Students learn life-saving skills such as how to rescue someone who’s choking, and helpful information like what to do if there is severe weather. Register early as classes fill quickly!

[Insert link or registration instructions.]

It’s almost [fall, winter, spring, summer] break! Take a Safe Sitter class, learn how to babysit, and make some money during break. Next class is on [date]. Don’t wait! Ask your parent to register you now as classes fill quickly!

[Insert link or registration instructions.]

It’s almost [fall, winter, spring, summer] break! Sign your child up for a Safe Sitter class on [date and time] to learn how to babysit and earn some money during break!

[Insert link or registration instructions.]

Safe Sitter classes are far from boring. You’ll get to use CPR manikins, play tons of games, and share your experiences in class. Next class is on [date]. Seats fill up fast so ask your parent to sign you up today!

[Insert link or registration instructions.]

Safe Sitter classes are far from boring. Students use CPR manikins, play games, and share their experiences in class. Sign your child up for our upcoming Safe Sitter class on [date and time]! Limited seats remain. Register now!

[Insert link or registration instructions.]

Isabelle knew starting to babysit wouldn’t be easy. She learned everything she needed to know in her Safe Sitter class. Sign up for our next class on [date] and get the confidence you need to start babysitting.

[Insert link or registration instructions.]

Isabelle knew starting to babysit wouldn’t be easy. She learned everything she needed to know in her Safe Sitter class. Sign your child up for our upcoming class on [date and time]! Limited seats remain. Register now!

[Insert link or registration instructions.]

Kelly is a confident babysitter. She knows how to change diapers and how to stay in control of herself and the kids she is babysitting. Sign up for our Safe Sitter class on [date] and learn diapering, behavior management, first aid, and so much more!

[Insert link or registration instructions.]

Kelly is a confident babysitter. She knows how to change diapers and how to stay in control of herself and the kids she is babysitting. Register your child for our upcoming Safe Sitter class on [date and time]. Like Kelly, your child will learn diapering, behavior management, first aid, and so much more!

[Insert link or registration instructions.]

(Do not use this image if marketing directly to potential students.)

Does your child have a desire to start babysitting but lacks the confidence to do so? Register her for our upcoming class on [date and time]! Limited seats remain. Register now!

[Insert link or registration instructions.]

(Do not use this image if marketing directly to potential students.)

Babysitting is a great way to introduce money management to your children. Register your son or daughter for our upcoming class on [date and time]! Limited seats remain. Register now!

[Insert link or registration instructions.]

(Do not use this image if marketing directly to potential students.)

In addition to safety and child care skills, one of the most important things Safe Sitter graduates learn is a system to assess an illness or injury and determine who should handle it. Sign your child up for our upcoming class on [date and time]! Limited seats remain. Register now!

[Insert link or registration instructions.]

(Do not use this image if marketing directly to potential students.)

Young teens need to remember their safety could be at risk any time they go online. In addition to indoor and outdoor safety, Safe Sitter teaches students to be safe and responsible while online. Sign your child up for our upcoming class on [date and time]! Limited seats remain. Register now!

[Insert link or registration instructions.]

(Do not use this image if marketing directly to potential students.)

Even when young teens are careful, things can happen. Safe Sitter teaches students what to do in unsafe situations such as a break-in, fire, power outage, and weather emergencies. Sign your child up for our upcoming class on [date and time]! Limited seats remain. Register now!

[Insert link or registration instructions.]

(Do not use this image if marketing directly to potential students.)

It’s not always easy for a new babysitter to refuse a job. Safe Sitters learn when it is appropriate to cancel a job and how to do so professionally. Sign your child up for our upcoming class on [date and time]! Limited seats remain. Register now!

[Insert link or registration instructions.]

(Do not use this image if marketing directly to potential students.)

Safe Sitters learn when they accept a babysitting job, they accept responsibility for a child’s life. Babysitters need to be ready, willing, and able to handle all the child requires. A Safe Sitter class will teach your child everything she needs to know. Sign your child up for our next class on [date and time]. Limited seats remain. Register now!

[Insert link or registration instructions.]

ATTENTION GIRL SCOUT CADETTES: Did you know that a Safe Sitter class can help you check off requirements for both your Babysitting Badge and First Aid Badge? Sign up for our class on [date]. Don’t wait! Ask your parent to register you today as classes fill quickly!

[Insert link or registration instructions.]

A Safe Sitter class can help Girl Scout Cadettes check off requirements for both their Babysitting Badge and First Aid Badge! Call [phone number] to register your troop for a class.

For more information, visit [website].

Do you feel comfortable leaving your child home alone – even for short periods of time? Sign him up for Safe@Home on [date and time] and know he’s ready to handle any situation that may come up when you aren’t home.

[Insert link or registration instructions.]

Do you feel comfortable leaving your child home alone – even for short periods of time? Sign him up for Safe@Home on [date and time] and know he’s ready to handle any situation that may come up when you aren’t home.

[Insert link or registration instructions.]

Amanda Christian

Amanda Christian

Director of Business Development at Safe Sitter, Inc.
Amanda first discovered a desire for nonprofit marketing while in college. She has been with Safe Sitter® since 2013 and enjoys the broad range of responsibilities her position allows. Her blended family of six children and two dogs turns most ordinary tasks into an adventure.
Amanda Christian

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